Where Claude and GPT belong in your course pipeline

AI doesn't write a course. It writes a draft of a course. The difference is the four edits that follow.

Where we use AI every project

• Outline generation from raw SME interviews — Claude is excellent at finding structure in 90 minutes of transcript.
• First-draft scenarios — GPT-5 spins three variations of a branching choice in seconds.
• Question-bank ideation — 30 candidate MCQs, of which we keep 6.
• VO scripts — fast, then editorial pass for voice.

The four moments AI must not touch

1. The objective. If you can't write it without AI, you don't understand the brief.
2. The scenario stakes. AI defaults to safe choices. Real workplace pressure has consequence.
3. The wrong answer copy. Distractors are the whole game. AI writes plausible; a senior writes diagnostic.
4. The closing line. What you leave the learner with is editorial. Always.

Use it. Don't worship it. The point isn't faster slop — it's better courses.